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How Orlando Bravo Built One of the Most Successful Firms in Private Equity

Orlando Bravo, the founder of Thoma Bravo, has emerged as a defining figure in private equity, building a firm that manages nearly $180 billion in assets and returned billions to investors. His journey from Puerto Rico to the pinnacle of finance reflects a blend of personal drive, strategic mentorship, and a disciplined investment philosophy.
Bravo’s success stems from a lean, outward-facing team structure and a long-term approach to fundraising and value creation. Thoma Bravo shifted focus to software buyouts early, adapting to market changes and AI disruption by refining underwriting practices. The firm targets high-potential companies, exemplified by the $10.5 billion acquisition of Boeing’s avionics unit, executed with a small team. Post-acquisition, their playbook emphasizes operational efficiency, leadership assessment, and margin growth through rigorous due diligence. Unlike typical PE stereotypes, they prioritize sustainable transformation over short-term gains. While the firm could go public, Bravo remains focused on investor loyalty and mentoring future leaders, underscoring his commitment to legacy over expansion. He also expresses support for Puerto Rico’s statehood as a path to greater opportunity.
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04:36
Carl Thoma hired me when others saw no future in private equity.
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07:11
Thoma Bravo raised $34 billion by starting small and building investor trust step by step.
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14:43
Now doing $10 billion deals, they need to sell for $25 billion to profit.
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18:01
The avionics business was a gem asset, and now it belongs to Orlando Bravo.
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19:27
Immediate cost-cutting and operational changes are critical at the close of a tech acquisition.
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26:16
Staying true to our investors matters more than going public.