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BOARD GAMES 1: We're making a game

The world of board game design is booming, but breaking through the noise is tougher than it looks. With thousands of new games released every year, even the most creative ideas face steep odds in finding an audience. This journey into the heart of game development reveals the passion, strategy, and unexpected challenges behind turning a simple concept into a tangible product people love to play.
Creating a successful board game requires more than just a clever idea—it demands innovation, market insight, and strategic execution. The team explores the thriving ecosystem of tabletop gaming, inspired by indie success stories like Leonie Grundler’s Biome, which raised $400,000 on Kickstarter in minutes. They examine the trade-offs between creative control and mass distribution, consulting top designers like Ilan Lee of Exploding Kittens to balance fun with educational depth. Their goal: craft a game that teaches economics through engaging mechanics, merging accessibility with strategic complexity. From Gen Con inspiration to manufacturing hurdles, the path to a hit game involves navigating fierce competition, funding models, and the delicate art of gameplay design—all while aiming for broad retail appeal without sacrificing substance.
05:42
05:42
Popular games like Monopoly and Catan are economic simulators.
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13:40
Kickstarter has made it possible for regular game enthusiasts to bring their designs to life.
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17:25
Biome raised $400,000 in nine minutes on Kickstarter.
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20:28
Partnering with the makers of Exploding Kittens could help avoid bad contracts and guide successful game development.