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Indian Premier League Cricket

Acquired

Mar 24
Acquired

Acquired

Mar 24

Shownote

When you saw this episode pop up in your feed, you either jumped for joy and hit play immediately (in which case you’re not reading this), or you said “Huh. That’s a surprising episode.” Well, if you’re in group two, boy do we have a treat for you! IPL is...

Highlights

The Indian Premier League (IPL) has emerged as a revolutionary force in global sports, blending cricket with entertainment to create a billion-dollar industry. This podcast delves into the league's inception, its transformation of cricket, and its potential to surpass even the NFL in value and influence.
00:00
IPL transformed cricket into a high-octane entertainment product.
23:23
Lalit Modi joins BCCI to disrupt cricket broadcasting.
1:06:03
Yuvraj Singh hit six sixes in an over during the 2007 T20 World Cup.
1:11:59
ServiceNow's Workflow Data Fabric unifies enterprise data for real-time AI access.
1:30:20
Lalit convinced Nokia to sponsor Shah Rukh Khan's IPL team for $5M annually.
1:48:52
A billion-dollar deal between WSG and Sony for the IPL causes a stir.
2:08:27
IPL auction collapses all deals to a single event, maximizing market value for players.
2:25:13
IPL's first season saw Kolkata Knight Riders win with 158 runs from Brendan McCollum.
3:04:20
IPL viewership grew to 620 million on streaming in 2023
3:37:35
Expanding IPL games and upgrading stadiums could lead to NFL-like revenue.
3:49:19
T20 cricket will return to the Olympics in Los Angeles 2028.
4:27:21
Hosts discuss IPL case and invite listeners to Acquired Slack community

Chapters

How Did IPL Transform Cricket Into A Global Spectacle?
00:00
Who Was Lalit Modi And How Did He Revolutionize Indian Cricket?
06:02
Why Did T20 Cricket Spark The Creation Of IPL?
48:49
How Was The Structure Of IPL Designed For Success?
1:11:59
What Role Did Bollywood Play In Expanding IPL's Audience?
1:21:13
How Were IPL's Broadcasting Rights And Franchises Auctioned Off?
1:40:42
What Makes IPL's Financial Model Unique Among Sports Leagues?
1:51:45
How Did Controversies Shape The Evolution Of IPL?
2:25:13
Why Is IPL Now A Global Media Phenomenon?
2:54:55
What Are The Growth Opportunities And Challenges Facing IPL?
3:13:21
Can IPL Expand Globally And Influence U.S. Markets?
3:46:01
What Do The Hosts Reflect On After Exploring IPL's Story?
4:22:06

Transcript

Ben Gilbert: I am listening to the Kolkata Knight Riders anthem as my pump-up song, Oh, nice, It is so awesome. Have you seen the music video with Shah Rukh Khan, the owner of the Kolkata Knight Riders? David Rosenthal: No. Ben Gilbert: He is the main ch...