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Adam Faze: How TikTok Reinvented the TV Pilot

Shownote

Adam Faze is building what might be the first true TV studio for TikTok. His company, Gymnasium, develops short-form shows that reach millions of viewers — sometimes for less than the cost of a dinner out. In this episode, we talk about how he’s rethinking...

Highlights

In an era where attention spans are short and platforms shape culture, a new kind of entertainment studio is emerging—one built not for cable or streaming, but for the rhythm of TikTok. Adam Faze’s Gymnasium is pioneering a model that flips traditional TV on its head, betting on micro-budget shows, algorithmic virality, and raw creator talent to build the next generation of media franchises.
12:12
Creators are the startups of Hollywood.
28:42
People follow people, not just content, in the creator economy.
34:08
TikTok functions as a real-time cultural conversation hub unlike any other platform.
49:49
Scripted TikTok content thrives when made by passionate young creators focused on storytelling
56:30
Come in late, leave early—storytelling advice that boosts engagement in short-form content.
57:01
'Brain rot' reflects how digital content is reshaping language and cognition.

Chapters

Can TikTok really launch the next big entertainment stars?
00:00
How did a $3,500 experiment change the game for short-form TV?
10:00
What does it take to build a hit show in under 90 seconds?
20:00
Why Hollywood can't keep up with TikTok's speed and authenticity?
30:00
Is it possible to make real money from a TikTok series?
40:00
What killed Quibi—and what can we learn from its failure?
50:00
Could your phone be the future of TV production?
57:00

Transcript

Adam Faze: TikTok has created so many stars so quickly. Colin: Yeah, I think there's a dilution of fame because of that. Adam Faze: The audience already has moved on. Samir: We always used to tell creators, don't make TV for the internet. You're kind of...